If your WordPress page rank does not work as expected, all hope is not lost.
There are a few things you can do to improve your SEO ranking. The seven methods outlined below are quick, simple, and have been shown to show results.
1. Make sure HTTPS is enabled
By using an SSL certificate to secure your site, your viewers can know that your site is secure, which helps in ranking.
SSL certificates are available both free and paid. Once you have an SSL certificate installed for your site, use a plugin like Really Simple SSL to ensure your content is served from the secure protocol.
2. Optimize your URLs
A good permalink structure is essential for SEO-friendly URLs.
WordPress gives you this functionality from the installation, but you can make changes to it with plugins for more changes.
URL optimization is important when optimizing your pages on your site for specific search queries and keyword phrases.
Placing your primary keyword in the URL is considered a best practice for on-page SEO.
When a search engine crawls your site, it is easy for them to understand what your content is about.
3. Use an SEO plugin
SEO plugins are a great way to diagnose and improve both technical and on-page SEO recommendations. Consider installing one of these recommended plugins.
Meta descriptions or tags are an element that summarizes the content of your post or page. It gives the search engines a brief description of what they will read or find on your website.
A meta description should not be longer than 275 characters long, as that’s all Google wants to show.
A compelling meta description can bring more readers to your post, increasing your SEO ranking. You want to add your keyword to your meta description for easy lookup and add it to your content.
5. Craft good content
High quality content is one of the best ways to improve your SEO. Good quality content goes deeper than the material you write or create on your website.
Make sure you have a deep understanding of the topic you are writing about and do some keyword research to best capture the attention of your audience.
Avoid creating duplicate content on your site. Duplicate content refers to ideas or topics that have already been created or discussed on your website and will negatively impact your SEO score.
A good model to follow is the E-A-T model, which builds trust with your user and an overall better SEO ranking.
What is E-A-T content? Google uses search quality guidelines to ensure that the content of a site is good for users. It’s not a ranking factor for SEO, but it does affect how your content is read.
E-A-T stands for the author’s expertise, the authoritativeness of the content itself or the site and the credibility of the content provided.
Ensuring that your site has an about us page will show your authority and expertise to your readers. Because of this, collaborating with other experts contributes to your SEO.
6. Site optimization
Today, website speed is another important factor for SEO optimization, as displaying content as quickly as possible is what many users need – every second matters.
Use a hosting provider optimized for your WordPress site with options such as NGINX or Redis for server-side caching.
An example of WordPress-optimized hosting is InMotion Hostings Ultrastack, which uses NGINX to intelligently cache frequently used resources to conserve memory.
Images should also be optimized. If they are too large or take too long to load, it will strain your website. Using a Content Delivery Network (CDN) to service your content helps reduce loading times.
The Jetpack plugin provides a free image CDN, but there are other hosting resources that can be used, such as Cloudflare.
If your current hosting provider does not provide server-side caching, you can use a caching plugin such as W3 Total Cache or WP Rocket.
7. Keep an eye on your analytics
The Google Search Console and Google Analytics go hand in hand to track how your site is performing. These metrics give you detailed information about how visitors interact with the content of your site.
Other resources are Bings Webmaster Tools and third-party options such as Semrush.
Using these tools also allows you to review your keyword rate as well as site speed.
Final words
SEO can be challenging, especially if you are a new website creator or small business owner; but keeping the above tips in mind will help you well on your way. Having the right foundation to start and creating good quality content will ensure your website and your media rise to the top.
Get WordPress Hosting that is optimized for performance and SEO.
As a certified Great Place to Work, with over 30,000 positive customer comments, we strive every day to make our customers happy. We are an employee-owned technology company, driven by a commitment to the open source community and fostering technical thought leadership in the hosting industry. With a mixed approach of technology, expert customer support and user-friendly digital tools, our success and growth stems from our sincere desire to help companies succeed and grow.
Why is Hostinger slow?
Conclusion: a slow website on Hostinger is usually caused by their slow TTFB, low inode limit, DNS and slow servers. While it’s good to optimize your site no matter what host you’re on, if you’ve stuck after doing these optimizations, try moving to another host and testing your site again.
What are the Disadvantages of Hosting? Disadvantages of Using Hostings
- No traditional cPanel. Most hosting services use a traditional control panel, such as cPanel. …
- Non-standard payment terms. Hosters’ refund policy reveals a few exceptions to their money-back guarantee. …
- Limited cheapest plan.
What is the speed of Hostinger?
| Velocity | Shared Hosting (Singapore) – 1.56 sec. Shared Hosting (New York) – 778.62 ms Starter Cloud Hosting – 1.09 sec. |
|---|---|
| Security | Free Let’s Encrypt SSL, 2FA, PatchStack Security, CloudFlare DNS Firewall, Bitninja Security |
| Support | Email form, live chat, knowledge base, video tutorials |
Is Hostinger really good?
Yes, Hostinger is a reliable hosting company with many years of experience in the shared hosting industry. They offer a robust, affordable platform that enables millions of customers to create their first website or start a new business.
Is Hostinger really fast?
In our test over a period of two weeks, Hostinger proved itself as a reliable web hosting service. In fact, our test site did not go down once during the 14-day observation period. The company guarantees a server uptime rate of 99.9%, so you should be able to count on Hostinger keeping your site online.
Is Hostinger faster than Bluehost?
Hosting wins every performance test and is more reliable, faster and more powerful than Bluehost. In terms of security, providers are the same. Hostings, however, add weekly backups with each plan.
Is Hostinger hosting fast?
And Hostinger delivers. For each of these hosting types, we put a test site through FreshPing for an entire month. Each one averaged well under a second of load times, with Hostingers VPS and WordPress hosting averaging just around 470 milliseconds.
Is Hostinger faster than Bluehost?
Hosting wins every performance test and is more reliable, faster and more powerful than Bluehost. In terms of security, providers are the same. Hostings, however, add weekly backups with each plan.
Is Hostinger really fast?
In our test over a period of two weeks, Hostinger proved itself as a reliable web hosting service. In fact, our test site did not go down once during the 14-day observation period. The company guarantees a server uptime rate of 99.9%, so you should be able to count on Hostinger keeping your site online.
How do I speed up my Hostinger?
To resolve this, we recommend creating a CDN for your website. It works by storing multiple copies of your site’s data in proxy servers worldwide, thereby improving the speed of your site’s visitors, regardless of their physical location.
Why is SEO so difficult?
To sum it up, SEO is difficult because the search engines are always changing and updating. It could be anything from Google changing the way it looks at a particular type of link, including a new major update to their algorithm, or even recognizing something new as a ranking factor.
Why is SEO so complicated? SEO in itself is a complicated discipline. It combines a large number of tools, best practices that evolve occasionally, and constant adaptation to Google updates. The main reason behind the complexity we are experiencing now is several changes to Google’s algorithms such as: Broad Core Algorithm Updates.
What is the hardest part of SEO?
According to Scott Langdon, managing partner at Higher Visibility â € “One of the most challenging parts of SEO is remembering that it is not about making a single aspect of SEO work well; instead it is about integrating all parts to result in a coherent plan.â € To do that is a lot of research, practical experience and time …
Is it difficult to be SEO?
SEO is simply not as difficult as people pretend it is; you can get 95% of the effort with 5% of the work, and you definitely do not need to hire a professional SEO to do so, nor will it be difficult to start ranking by well-chosen key terms.
What are 3 main areas of SEO?
We have covered the three basic parts of SEO: Technical SEO, Content / Relevance SEO and Promotion / Authority SEO.
Why SEO is a waste of time?
Focusing on SEO to increase your traffic at the expense of building real relationships with your audience is a waste of time. Worse, you never know what SEO mistakes you are making unless you get some basic SEO skills. You can be penalized for keyword stuffing or building bad backlinks.
Is search engine optimization a waste?
In a nutshell, the answer is no, but it also depends a lot on your budget and your goals as a business, which is a topic we will get into in a future post centered around finding the best SEO company versus the most affordable.
Why SEO is a waste of money?
â € “The money spent on SEO is a total waste. The first page rank for keywords in my business is too competitive. The best results include companies, news agencies and other unrivaled websites.
Is SEO still relevant in 2021?
So is SEO still a good investment in 2021 and beyond ?! Short answer: YES! SEO is more important than ever! It is still one of the most potent digital marketing strategies driving long-term results.
Is SEO worth it in 2020?
While some traditional marketing methods may be becoming obsolete, SEO is here to stay in 2020. Whether you have invested in SEO early or just started, it can still be a significant driver of traffic and leads to your website.
Is SEO difficult to learn?
The answer is simple. It is difficult to learn SEO because there is a lot of information to read about search engines and how the optimization process works and it can be overwhelming in the beginning.
Is SEO worth learning in 2021?
The short answer is that SEO is very effective – not only for generating traffic but also leads and sales. Do not worry. The long answer includes research and data, not just empty statements. Most SEOs get too caught up in search-specific metrics like SERPs (search engine results page), rankings and organic traffic.
Can You Learn SEO by yourself?
There is no better resource I have found as a starting point for learning SEO than the Beginner’s Guide to SEO from Moz. It’s free and it starts with answering the most basic questions like “What is SEO?” Read the entire guide once and you will know more than the people who send you these spam SEO emails every day.
How long does it take to learn SEO?
If you can learn SEO for a few hours every day, then you can master the basics of SEO within 4-8 weeks and land your first SEO job in 3-6 months. If you can learn SEO full time, then you can master the basics yourself within 1-2 weeks.
Is HostGator good for SEO?
HostGator SEO Tools Startup is a great choice if you are starting out on a new website to be submitted to search engines.
What is SEO in cPanel? Search Engine Optimization for Any Website cPanel SEO was designed to start providing instant value, whether for your personal site or your clients’ sites, from an initial site audit through recommendations to help improve your search engine results.
Are SEO tools worth it?
Many SEO tools highlight issues or problems with your site. This information can be the key in your site’s ranking and needs to be corrected quickly. Therefore, an SEO tool can help you solve problems with your website to keep it functioning optimally and effectively and suggest improvements.
Is a SEO tool necessary?
Conclusion. SEO tools are not only useful for tracking your rankings or conducting keyword research. You can gain valuable insights about your competitors, how your SEO efforts are paying off, and whether you are generating a solid ROI for your customers.
Is SEO a Waste of Time?
Focusing on SEO to increase your traffic at the expense of building real relationships with your audience is a waste of time. Worse, you never know what SEO mistakes you are making unless you get some basic SEO skills. You can be penalized for keyword stuffing or building bad backlinks.
Is it worth paying for SEO optimization?
SEO is worthwhile if you have the right strategy in place and work with a partner who knows how to get results. About 93% of online experiences begin with a search engine, and the sealing rate for SEO leads is much higher than for traditional marketing. So SEO provides an impressive return on investment (ROI).
Does SEO require coding?
The short answer is: no, SEO typically does not require much (or any) practical coding. You can definitely do a good job of SEO without touching code. But the longer answer is that yes, a good sense of how programming works, or even an ability to do a bit of coding yourself, is always a useful skill to have.
Is it hard to learn SEO? It is difficult to learn SEO because there is a lot of information to read about search engines and how the optimization process works and it can be overwhelming in the beginning.
Is SEO part of programming?
Many people think that SEO does not require technical or programming skills. However, according to Flexisource IT’s in-house SEO specialist Roque Pospos, the short answer is NO, SEO typically does not require very practical coding, but it is a good skill to master.
What coding language should I learn for SEO?
JavaScript. If you go down the path of web development, you will be a better technical SEO, you will understand how websites are built, JavaScript is an incredibly robust programming language that has boomed in use on websites over the last few years.
What does SEO stand for in coding?
SEO stands for search engine optimization, which is a set of practices designed to improve the appearance and ranking of web pages in organic search results.
Is SEO related to coding?
The short answer is: no, SEO typically does not require much (or any) practical coding. You can definitely do a good job of SEO without touching code.
Is digital marketing related to programming?
In fact, knowledge of a handful of programming languages can increase the effectiveness of many basic digital marketing tactics. Create e.g. better look at custom email campaigns and perform basic A / B testing with a little knowledge of HTML and CSS.
What is coding in SEO?
What is SEO coding? Search engine optimization coding is the process of writing or rewriting the programming of your site in such a way that search engines (like Google) can read and index your content.
What language is used in SEO?
JavaScript. If you go down the path of web development, you will be a better technical SEO, you will understand how websites are built, JavaScript is an incredibly robust programming language that has boomed in use on websites over the last few years.
Do I have to learn coding for SEO?
You do not need code to be a good SEO But it does not make you a better SEO than the person who can create a piece of content that goes viral and gets thousands of quality links. Achieving optimal results requires many skills. So if you are not a coder, do not worry too much.