SEO News

Search engine optimization tools come and go. But two have been around for decades and remain essential and free: Wayback Machine and Google cache. Both take recurring snapshots of billions of web pages and allow everyone to see the images. Those images are useful for general research, but they are invaluable to SEO, and help […]

You know them, you love them, and yes, you hate them. Pop-ups! They are the best friend of the content market with an average conversion rate of 11.09%. But the use of pop-ups is also dangerous since Google announced that it will devalue websites with intrusive pop-up ads in 2018. So, this article aims to

Now, you have learned that Google prefers friendly pages. Chances are, you are thinking of updating your website to make it an old mobile phone. But how exactly do you set up your mobile website? How do you make sure your site visitors have a good user experience? This guide will help you do just

SEO can be a costly investment, so, understandably, you would want to do everything to get the most out of your investment. But, to do that, you need to be aware of common roadblocks that can hinder SEO success. In my experience, nine things have historically kept my clients from getting results. Knowing these roadblocks

SEO can be broken down into clear, repeatable steps. In this way, optimization for SEO can be summarized in four stages: Do you want to learn a repeatable step-by-step marketing program that will enable you to develop and implement a successful digital marketing strategy? This will be the first article in a new series that

Labelium, the global digital performance agency operating in 14 countries, has acquired SmartKeyword, the creator of an all – in – one platform that specializes in SEO. The acquisition strengthens Labelium’s expertise in the sector by introducing a powerful and flexible tool to its clients in America and abroad. With more than 160 clients and

During Google’s pre-hours session, Google’s John Mueller answered a question about how to use alt SEO text. During the process he dispelled the notion that there is a 16 word restriction on alt text and suggested ways to use Alt text which is good for SEO. Alt Text The Alt text is a reference to

In the world of search engine optimization (SEO), the top copywriting strategies are constantly changing as we adapt to the updates of the Google algorithm. You may have met digital marketing experts who offer guidance on how to improve your search rankings by following their word count recommendations. There have been several debates around whether

Over the last two years, consumers have experienced a constant change in their world of work and personal life. Demanding simplicity in increasingly complex times, consumer behavior has changed, search engine algorithms have continued to evolve, and so have the strategies that surround and support SEO. While SEO is critical, relying on search just to

In the last two years, consumers have experienced continual changes in their work and personal worlds. Demanding simplicity in increasingly complex times, consumer behaviors have changed, search engine algorithms have continued to evolve, as have the strategies that surround and support SEO. While SEO is critical, relying on search alone to reach your market is